Privacy Policy

Effective Date: 24-07-25

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.demastic.com. This policy is designed to comply with data protection laws in the United States, Canada, and the United Kingdom, including the California Consumer Privacy Act (CCPA/CPRA), Personal Information Protection and Electronic Documents Act (PIPEDA), and UK General Data Protection Regulation (UK GDPR).

1. Information We Collect

When you visit the Site, we automatically collect certain information about your device, such as your:

·         Web browser

·         IP address

·         Time zone

·         Cookies installed on your device

 

As you browse the Site, we also collect:

 

·         Individual web pages or products viewed

·         Search terms or referring websites

·         How you interact with the Site

 

We call this “Device Information,” collected via:

 

·         Cookies – small data files stored on your device (Learn more)

·         Log files – track IP addresses, browser type, date/time, etc.

·         Web beacons, tags, and pixels – track browsing behaviour

 

When you make a purchase or attempt to do so, we collect your:

 

·         Name

·         Billing and shipping address

·         Payment information (including credit card details)

·         Email address

·         Phone number

 

We refer to this as “Order Information.” Together, “Personal Information” in this policy refers to both Device Information and Order Information.

 

2. How We Use Your Personal Information

 We use your Personal Information to:

·         Process and fulfill orders

·         Manage payments and shipping

·         Send confirmations and invoices

·         Communicate with you

·         Prevent fraud and security risks

·         Provide marketing, only with your consent

·         Improve our website and advertising effectiveness

 

3. Sharing Your Personal Information

We may share your Personal Information with:

 

·         Shopify, our store platform (Privacy Policy)

·         Google Analytics, to analyze site usage (Privacy Policy; Opt-Out)

 

We may also share your information:

 

·         To comply with laws and regulations

·         In response to lawful requests (e.g., subpoenas, court orders)

·         To protect our legal rights or prevent fraud

·         We do not sell your personal information.

 

4. Behavioral Advertising

We may use your data to serve you targeted ads through:

 

·         Facebook (Settings)

·         Google (Ad Settings)

·         Bing (Personalized Ads)

 

 

You can opt out of targeted ads using:

 

·         Network Advertising Initiative

·         Digital Advertising Alliance

 

5. Do Not Track

We do not change our data collection practices when we detect a “Do Not Track” signal from your browser.

 

6. Your Privacy Rights

For California Residents (CCPA/CPRA):

You may:

 

·         Request access to the personal data we collect

·         Request deletion of your data

·         Opt out of personal data sharing (note: we do not sell your data)

·         Correct inaccurate personal data

·         Limit use of sensitive data

 

To exercise these rights, email us at support@demastic.com.

 

For Canadian Residents (PIPEDA):

You may:

 

·         Request access to your personal information

·         Request corrections

·         Withdraw consent (where applicable)

 

For UK Residents (UK GDPR):

You may:

·         Request access, correction, or deletion of your data

·         Object to or restrict processing

·         Request data portability

·         Withdraw consent at any time

 

To exercise your UK rights or file a complaint, contact us at support@demastic.com. You may also contact the Information Commissioner’s Office (ICO):

Website: https://ico.org.uk

Phone: ‪+44 303 123 1113

 

7. Data Retention

We retain your Order Information for our records unless you request deletion, subject to tax and legal obligations.

 

8. Children’s Privacy

We do not knowingly collect data from children under the age of 13. If you believe your child has provided personal data, contact us at support@demastic.com, and we will delete it promptly.

 

9. International Data Transfers

If you are located in the UK, Canada, or the EU, your data may be transferred to the United States, where laws may differ. We implement safeguards (e.g., standard contractual clauses) to protect your data during such transfers.

 

10. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted here with a new “Effective Date.” Continued use of the Site indicates your acceptance of these changes.

 

11. Contact Us

If you have any questions, concerns, or complaints regarding this Privacy Policy, contact us at:

 

Demastic

Email: support@demastic.com

Attn: Privacy Compliance Officer

4 Cricket Pass, Shoreham, NY 11786-2225

United States